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BBC: Calories in popular foods must be cut, say health officials

Article published: Aug 18, 2017 – out of date: no longer suitable for your IB Economics commentary

IB Economics syllabus: Microeconomics (market failure, negative externalitites)

Public Health England plans to introduce targets to cut the current level of calories in popular foods. Following the reductions of sugar in sugary drinks, the new measure will most likely further aid the combat against childhood obesity in the country. Consuming unhealthy food results in many kinds of negative externalities, so this article is a good example of how governments can intervene to correct a market failure in real life.

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